Work closely with the sales team to build campaigns as per the advertiser/agency requirements and to discuss with the clients and understand their requirements for the better delivery.
Need to create a plan for campaign and setup, deliver to meet the advertiser/agency's KPI for campaign to campaign. Candidate must be proactive on finding solutions to the campaigns which are not delivering as per the plan.
Prepare day to day optimizations reports and optimize the campaign to reach the daily cap. To co-ordinate with the publisher team for the traffic for the campaigns to reach the daily goals.
Take an ownership of their campaigns to reach the budget in order to reach the daily / weekly / monthly target. Need to prepare daily/weekly/monthly reports for the team meetings/calls.
To provide technical support to the client for the post back integrations for the performance-oriented campaigns. Co-ordinate with technical team for the advertiser queries and need to give solutions.
Need to give demo/training to the internal teams/clients whenever required. Co-ordinate with finance team for Invoice/collection and related queries.
