To be a successful advertising manager, you should be focused on raising awareness and building interest in the products and services you represent.
You should be a detail-oriented, creative, and collaborative problem solver with outstanding communication and project management skills.
Developing advertising strategies to increase buyer interest in products or services.
Monitoring project progress, from planning to execution, to ensure it remains focused and effective.
Negotiating contract specifications and terms with clients or other external parties.
Initiating and directing research efforts.
Collecting and analyzing data and presenting it to other parties, including management and clients.
Participating in the hiring and evaluation of employees within the advertising department.
Providing expert advice on marketing and advertising methods for new or existing products or services.