Distribution Mangement - Appointment of distributors, territory allocation, ensuring width and depth of distribution, distributor infrastructure planning, inventory management.Sales Team: Appointment of Sales Officer/Sales Reps., Training and development, Sales Target planning, productivity norms, distribution objectivesSales Target / Forecasting: Sales forecast./plans to deliver sales target, planning of sales / trade promotions.Collections/Cash flow: Meet company norms on collections; optimize distributor investment to maximize salesMerchandising and promotions: Meet product display norms, plan trade activities and local promotions, event management.MIS Reports: Timely reporting of sales information as per norms and standards.Market survey/Competitive Information: Analyze brand Trends, consumer feedback, trade responses, competitive tracking, and action plans, advertising effectiveness and promotion feedback.
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