Experience : 2- 5 years of Marketing experience in ATL and BTL marketing in any sector, preferably Real estate.
Job Description : The role will be extremely dynamic with wide exposure across functions and geographies. The job responsibilities will include the following:
Formulation of Marketing and Sales strategy for individual projects in collaboration with respective sales and marketing teams
Ensure the roll out of marketing plans for the projects across all marketing media including mass media and below the-line interventions
Formulation and implementation of effectiveness measures for Sales and Marketing campaigns. The person will be responsible for creation and maintenance of reporting mechanisms for projects across India
Standardization of Sales and Marketing processes across the customer lifecycle
Exploration of new Sales and marketing channels and help in setting up of these new channels
SOBHA is one of India's leading real estate entities. We are the only real estate company in India to have a full-fledged backward integration model. We come with a reputation of building some of the finest residential and contractual projects in India. Our corporate clientele includes multinationals such as Infosys, HP, DELL, Bosch, Biocon and Timken.