Associate Product Marketing Manager
Location: Gurugram, Haryana, India
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 1 year of experience in an analytical role, such as management consulting, business intelligence or corporate strategy.
- Experience working in media and online video.
Preferred qualifications:
- MBA degree.
- Experience in technology/online industry.
- Experience within the offline and online advertising market, online products, customers and market dynamics.
- Demonstrated analytical skills with ability to develop product strategy/positioning, business plans and customers/market insights.
- Excellent written/verbal communication and organizational skills.
Responsibilities:
- Develop the marketing strategy for one or more of Google’s products. Support the development of high-impact marketing campaigns to drive adoption, increase usage of these products through online, offline and partner co-marketing campaigns.
- Partner with cross-functional teams across Google to ensure the successful execution of the marketing strategy.
- Understand product, market, and media channel developments and opportunities.
- Track and analyze effectiveness of campaigns, incorporate key learnings into the direction of new marketing programs. Ensure highly effective campaign management that sets global benchmarks for return on investment and innovation.
- Communicate marketing strategy to stakeholders/senior management across Google; act as a valuable marketing partner and advocate.