GroundTruth jobs - Business Analyst - Internship

Job Description

This is a 5 month internship programme which comes with Job offer on the basis of performance during Internship.
Selected intern's day-to-day responsibilities include:
1. Provide actionable insights from the growth experiments
2. Understand core drivers of engagement to segment customers into meaningful and actionable cohorts
3. Bring a scientific approach to our hypothesis generation and experimental design
4. Analyze user behavior to inform design and product decisions
5. Define proper measurable metrics/variables for analyzing a business problem and provide actionable recommendations
6. Build data visualizations used by the Growth and Leadership teams

Skills Required:
1. SQL
2. Python
3. Experience in working with data and conducting statistical and/or numerical analysis
4. Understanding of how to design experiments in a rigorous and statistically significant way
5. Detail-oriented with the ability to translate quantitative and qualitative data into solid customer insights
6. An effective communicator who is able to express sophisticated concepts effectively, able to tell a good story, and support it with numbers and visuals
7. Experience with Business Intelligence tools such as Looker or Tableau with Looker preferred

Job Particulars

About Company

GroundTruth is the leading location-based marketing and advertising technology company. Sitting at the convergence of offline and online data, GroundTruth delivers a unique data set called visitation data which allows brands, agencies, SMBs, and non-profits to drive high-performing business outcomes (ROI). GroundTruth activates this data through a suite of performance products and services via their self-serve advertising platform through managed services or tailored partnerships. GroundTruth has built proprietary cleansing processes that combine their blueprint's contextual mapping technology, owned & operated properties, along with 3rd party mobile location data, together yielding over 30 billion visits annually.
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