Yoptima Media Solutions jobs - Campaign Analyst

• Digital Marketing Analyst: In this role, we are looking for passionate problem solvers, who would connect the dots between millions of data signals to detect and infer trends, and apply them in a live business environment to drive marketing results. 
  
• This is an opportunity to combine your analytical skills, creativity and decision making to drive visible business impact.
  
• You should have working experience in advanced excel, and should be able to apply your skills and operational discipline in creating, measuring and analyzing different online marketing campaigns.
  

Responsibilities:

•  Assist in designing relevant marketing plans and strategies for digital ad campaigns, combining understanding of consumer behavior, data driven insights and client’s product positioning and marketing objectives.
  
• Research client background, competitive landscape, and industry trends.
  
• End-to-end setting up of campaign & creative implementation and pushing campaigns live.
  
• Manage day-to-day servicing needs of clients including campaign trafficking, reporting, and follow up with any additional requests.
  
•  Troubleshoot technical issues both internally and with Third party vendors.
  
• Analyze purchasing behavior of the consumer online in different digital channels and come up with actionable insights and solution to increase sales and ROI.
  
• Synthesize and present quantitative results to an executive audience of marketing, sales, product and/or engineering colleagues.
  
• Qualifications
  
•  0-2 yr Exp with Bachelor’s or Master’s degree in a quantitative discipline (e.g. business administration, engineering, statistics, operations research, economics, computer science, mathematics).
  
•  Strong analytical and problem solving skills. Understand and enjoy numbers and data
  
• Ability to present results of complex analysis compellingly to both technical and non-technical audiences at an executive level.
  
• Self-motivated with the ability to work independently and within a team
  
• Accustomed to working in a fast-paced creative environment.