Content marketing at Marketing Masala is about producing content which is valuable, building engagements and community around the same, managing our in-house content team and making sure that KPIs around content are achieved.
The SEO part of content involves auditing websites for in page errors, reaching out to websites for backlinks and guest posts, managing communication with writers and working on Google search console + analytics.
At a hands-on level, you will need to work on
Managing content writers and designers for the production of social media posts, blog posts, email newsletters and infographics. You will set timelines for their work and report to project managers for the same.
Getting content approvals from clients and posting content using different scheduling tools.
Measuring traffic and conversions coming from different content channels and studying engagements around the same.
Managing an intermediate level of SEO for clients including in-page audits and backlink building.
Building reports in Google Analytics including the building of custom reports, automation and more.
Using multiple content tools to enhance content production, SEO audits and more.
Please apply if :
You have at least 2 years of content marketing experience in the past. We do not entertain freshers.
You've managed content teams in the past, preferably in an agency.
You are self-driven and love to learn something new every day.
You are fluent and creative in English writing (important).
Marketing Masala is one of the best growth hacking teams I have worked with so far! At the beginning of each project, they define clear metrics and goals and develop creative strategies to achieve them. They possess strong skills in a variety of digital marketing techniques (SEO, PPC, social media, etc.) and are great at communication as well.
Teamlease does not charge any kind of payment for a job.