Ability to write simply with a conversational style, in a real-time environment that can stimulate user interaction, discussion and engagement.
Ø To understand the SEO requirements and deliver the content such as blogs, articles, doc, pdf, press release, bookmarking content, classified, business listing and info-graphics content.
Ø Identify customers’ needs and gaps in our content and recommend new topics.
Ø Ability to work across all business verticals and develop work against all platforms and channels.
Ø Should have a fundamental understanding of SEO principles like use of Keyword, keyword relevancy, density, placement of keywords and On-Page SEO, Off-Page SEO.
Ø Experience with social networks and the implementation of social media marketing content.
Ø Experience in writing for the Web, content management and internet research.
Ø Clear understanding to the target audience, brand positioning and competition.
Ø Excellent English communication skills - both verbal and written, eye for grammar, clarity, accuracy and creative language.
Ø Ability to meet deadlines and deal with critical assessment and feedback, maintain all-around consistency in style, fonts, images and tone.
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