The IMPALS MarcomLLP jobs - Content Writer

Job Profile- Content Writer

• Research ideas and facts pertinent to the type of content/topic assigned
  
• Develop ideas derived from online/offline research and organize the same on paper or computer applications
  
• Sort out workable ideas by a process of elimination and keep eliminated ideas stored for future reference
  
• Write fresh content based on research and brainstorming by following instructions provided for each type of document
  
•  Develop engaging content for articles, blogs, stories and social media to entice and engage audience
  
• Proofread content for errors or additions and ensure that content is written per instructions
  
• Ensure that web page content is edited properly to increase on-screen readability
  
• Think up titles for each piece of content keeping appropriateness in check
  
• Copy, edit and proofread content created by other content writers to provide detailed feedback
  
• Ensure that content contains sufficient keywords for search engine optimization
  
• Manage user-generated content on social media sites
  
• Manage the company’s social media presence
  
• Write content for the magazines keeping in mind the general structure and sentiment of the readers
  
• Write content for client specific projects and should be responsible for final proof read and edit before deadline.
  
• Develop prototypes and storyboards using a multitude of media creation and graphics editing tools
  
• Rewrite, paraphrase or write content from scratch depending on specific instructions provided in the work order
  
• Write plagiarism free content and in line with Company’s branding and marketing objectives.
  
• However, the responsibilities will change accordingly with the expansion and diversification of business.