- The content developer will oversee all marketing content initiatives across multiple
platforms and formats to drive engagement, retention, leads and positive customer
behaviour.
- Will need to develop insightful, creative and smart content for digital advertising,
social media and for the marketing campaigns.
- Has to be able to collaborate with internal client servicing teams and clients to
understand objectives and strategies that drive content execution.
- Will have to oversee adherence to clients brand tone, voice & guidelines, including
the reviewing and editing of it from other contributors for brand standard and
compliance.
- Will have to adapt to important changes in priority and client feedback on tight
deadlines.
- Create copy for email campaigns, social media, web projects (including
articles/blogs),as well as for banner ads.
- Implement best practices and quality assurance standards across all the digital
projects.
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