Manage and create original content for SEO,Blog writing, Article writing, Social Media posts, Guest Posts, PR’s, Snippet Summaries,Website content, services descriptions, all business and marketing collateral's.
Creating development plans for online content; recommending content types based on marketing goals, identifying content gaps
Review and edit copy deliverables across multiple projects
Plan and guide the teams execution for the written communication around events/campaigns
Identifying how content could be modularized for automatic and dynamic reuse across channels to meet customer needs and ensure relevancy
Supervise the Content Writers work and help him/her to create an overall content strategy
Regularly assess and prioritize the enhancement, editing and potential reformatting of existing content
Interface with sales and integrated marketing teams to provide ideation, direction, and feedback for socially-intended branded content