ecoLogin has a hybrid organizational structure. 'ecoLogin' is a for-profit social enterprise that promotes rural and tribal products and services while 'Basecamp' is the NGO arm of ecoLogin that undertakes developmental, educational, and social research projects in these areas. The very first service offering of ecoLogin was tourism. Having established this network of rural and tribal communities that we work with, ecoLogin is now in a unique position to offer other products and services of rural and tribal origin and improving the livelihood of the communities in these locations.
The focus will be on value addition and finding markets for existing products and identifying new avenues for livelihood. The first offering is raw, wild collected, unfiltered and minimally processed honey, under the brand name 'Thaen' which is a successful product across Tamil Nadu.