Education Qualification: Bachelor's degree in communications, journalism, advertising or related field
Responsibilities:
● Understanding the message the client is seeking to express and translating this into written content
● Strategizing marketing plan by designing the channels to present the product such as radio or television
commercials, newspaper or magazine ads, or direct mail marketing
● Writing copy to engage and persuade the target market to purchase the product
● Carrying out amendments to client specifications
● Adhering to the tone-of-voice requested by the client
● Working with the art director to devise creative strategies
● Liaising with the client on a regular basis
● Generating creative ideas to build innovative campaigns
Desired Skill:
● The ability to write and think creatively
● Significant experience in writing strong, succinct copy that is grammatically correct
● A flexible approach and willingness to adapt ideas to the needs of clients
● The ability to work to strict deadlines without compromising on work quality
● The ability to work within allocated budgets
● Great organisational skills
● An eye for detail
● Strong research skills
Soft skills required: Excellent written & spoken English skills
Salary: 4 - 5 LPA CTC
Job Location: Bangalore