Bachelor’s or Master’s degree in Mass Media, English Literature, Psychology, or Mass Communication.
1 - 2 years of experience with a marketing agency is preferred.
WHY SHOULD YOU JOIN TOPPR:
As the business grows, you grow: We want Toppr to be built from within. We look at you as someone with the potential to become the future lead content writer.
Learn from the best: Learn from leaders who have built Toppr from the ground up. Work directly under the AVP, Marketing who has grown Toppr’s PR outreach, social media presence, digital marketing activities, and ATL campaigns through insightful strategies.
Widespread impact: Be a part of a small vibrant team and watch your work make an impact on achieving Toppr’s goals.
Perks and bonuses: We appreciate your effort by providing exciting perks and bonuses tailored specifically for Creative Writers.
HOW YOU’LL RAMP:
In First Week...
Understand Toppr’s journey, mission, values, future outlook, and footprint across India.
Spend time with the marketing, product, and sales teams to get up-to-speed on Toppr’s product, marketing, and sales strategies. Familiarise yourself with Toppr’s branding values and design templates.
By Day 30…
Collaborate with the design team to create various print advertisements, posters, and standees.
Collaborate with social media strategists and BTL marketing leaders to create engaging social media posts and offline marketing collaterals.
Contribute to the Toppr blog and Toppr’s PR articles to build a brand voice across channels.
By Day 90…
Provide meaningful contribution to various marketing activities including brainstorming sessions for multiple print, social media, and offline marketing campaigns.
Visualize the customer lifecycle and create engaging experiences that can influence Toppr’s customers.
WHO YOU ARE:
To be successful in this role, you’ll need to have the following skills:
Communication: Excellent communicator and relationship builder. You have worked collaboratively with marketing teams
Good eye for aesthetics: Clean, precise sentences, good use of punctuation, hygienic paragraph formation, use of words easily understood by the target audience.
Team player: Knack for influencing without being authoritative. Pitch in wherever the team needs help.
Toppr is India’s leading edtech company with a mission to make learning personalized. Our adaptive after-school learning app for classes 5th to 12th is used by over 60 lakh students. We have the widest syllabus support that covers over 20 subjects, 20 boards, and 50 exams. We believe each child is unique with distinct learning needs. We are building Toppr as an adaptive platform to increase engagement, optimize learning and improve outcomes for all students. Toppr was started in 2013 by IIT Bombay alumni Zishaan Hayath and Hemanth Goteti and is backed by venture capital firms like SAIF, Helion, and Eight Roads.