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Data Analyst - Digital Analytics

Optum
Experience : 0 to 3 Years
Location : Gurgaon
Posted on 18 Oct 20
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Job DescriptionLast Date 16 Dec 20
Combine two of the fastest-growing fields on the planet with a culture of performance, collaboration and opportunity and this is what you get Leading edge technology in an industry that's improving the lives of millions Here, innovation isn't about another gadget, it's about making health care data available wherever and whenever people need it, safely and reliably There's no room for error Join us and start doing your life's best work(sm)

Positions in this function are responsible for the management and manipulation of mostly structured data, with a focus on building business intelligence tools, conducting analysis to distinguish patterns and recognize trends, performing normalization operations and assuring data quality Depending on the specific role and business line, example responsibilities in this function could include creating specifications to bring data into a common structure, creating product specifications and models, developing data solutions to support analyses, performing analysis, interpreting results, developing actionable insights and presenting recommendations for use across the company Roles in this function could partner with stakeholders to understand data requirements and develop tools and models such as segmentation, dashboards, data visualizations, decision aids and business case analysis to support the organization Other roles involved could include producing and managing the delivery of activity and value analytics to external stakeholders and clients Team members will typically use business intelligence, data visualization, query, analytic and statistical software to build solutions, perform analysis and interpret data Positions in this function work on predominately descriptive and regression-based analytics and tend to leverage subject matter expert views in the design of their analytics and algorithms This function is not intended for employees performing the following work: production of standard or self-service operational reporting, casual inference led (healthcare analytics) or data pattern recognition (data science) analysis; and/or image or unstructured data analysis using sophisticated theoretical frameworks

Primary Responsibilities
  • Design solutions to enhance the user experience on Adobe Analytics
  • Translate business requirements into advanced technical solutions to continually optimize measure and improve outcomes
  • Configure Adobe Launch to drive customized implementation solutions for Web/mobile portals
  • Regular interaction with stakeholders to understand the new requirements
  • Manage Implementation of Adobe Analytics contents on Adobe website (Tools: Manual implementation, DTM/Launch)
  • Product/business/support monitoring and analyzing the performances
  • Manage team objective tied to KPI/KRA
  • Analyze and investigate
  • Provide explanations and interpretations within area of expertise
  • Comply with the terms and conditions of the employment contract, company policies and procedures, and any and all directives (such as, but not limited to, transfer and/or re-assignment to different work locations, change in teams and/or work shifts, policies in regards to flexibility of work benefits and/or work environment, alternative work arrangements, and other decisions that may arise due to the changing business environment) The Company may adopt, vary or rescind these policies and directives in its absolute discretion and without any limitation (implied or otherwise) on its ability to do so

Required Qualifications
  • 5+ years of experience in developing solutions using Adobe Implementation (DTM/Launch)
  • 2+ years of experience in building reports/dashboards using Adobe Analytics
  • Experience in working with a marketing/Business intelligence environment
  • High level experience in data analysis techniques
  • Exposure in managing Adobe Analytics contents on website (Tools: Manual implementation, Adobe Launch and Tag manager)
  • Strong proficiency in MS word and PowerPoint


Preferred Qualifications
  • 2+ years of experience in Adobe Target (Optimization life cycle)
  • Experience in working with website optimization tools for A/B and multivariate testing, eg Google Website Optimizer, Visual Website Optimizer, etc
  • Excellent Communication skills and team handling skills
  • Enthusiastic and self-motivated, with the ability to lead projects proactively
  • Meticulous attention to detail, with an overall passion for continual improvement
  • Innovative and creative, with a logical and methodical approach to problem solving
  • Credible and articulate, with excellent communication, presentation and interpersonal skills
  • Ability to relay analytical insight to internal and external stakeholders with various levels of analytical and digital knowledge and at all levels
  • Data Analyst - Digital Analytics
  • Experience : 0 to 3
  • Job Type : Full Time
  • Interview Type : Face to Face Interview


Job Type : Full Time
Interview Type : Face to Face Interview
Company Description
Optum
Apply now
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