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Data Science And Campaign Management

Talent Tigers
Experience : 0 to 3 Years
Location : Mumbai
Posted on 16 Oct 20
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Job DescriptionLast Date 14 Dec 20
Senior role in Data Science and Campaign Management at Mumbai Hiring for Its a direct broadcast satellite television provider in India from 10 to 15 year(s) of Experience Mumbai Job Description Building and improving Recommendation Engines, Propensity Modelling, Unsupervised Learning, Fraud Detection, Patterns & Visualisations Improving the Quality, Performance and Effectiveness of the campaigns Working on various statistical and data science models to test and evaluate them Evaluating models and predict performance of data science models using ROC curve and Lift Analysis Providing expertise to the organisation on statistical techniques Building deep learning based complex systems utilising structured and unstructured data Setting up and manage a team of data scientists and campaign managers Collaborating with data engineering team on building data marts, reports, data warehouse, data pipelines and data tracking mechanisms Micro segment the base for better upsell of content Leverage AMS (Audience Measurement system) Leverage UNICA for better campaign ROI Integrate data science models into various campaigns Manage various segmented upselling and retention campaigns which will be administered through various modes of communication eg outbound, TV channels, SMS, emails, App Notifications, website etc
  • Data Science And Campaign Management
  • Experience : 0 to 3
  • Job Type : Full Time
  • Interview Type : Face to Face Interview


Job Type : Full Time
Interview Type : Face to Face Interview
Company Description
Talent Tigers
Apply now
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