While a retail department manager’s day-to-day duties and responsibilities are determined by where they work, there are many core tasks associated with the role. Based on our analysis of job listings, these include:
Manage and Supervise Retail Staff
Retail department managers supervise and coordinate activities of staff. They interview job applications and also evaluate staff performance. In addition, they work with senior management to carry out hiring, firing, and retention efforts of employees. They plan, shift schedules, delegate responsibility, and keep their pulse on any disciplinary issues.
Merchandise Store Layout and Signage
Since product display is essential for retail sales, retail department managers make sure that everything is properly placed within their department. When merchandise goes on sale, managers put up signs to allow customers to see which items are discounted. They often delegate this task to junior associates. Retail department managers also make sure that signage is taken down once it is no longer relevant.
Train New Employees
Retail department managers are responsible for educating individual workers on their job responsibilities. They make sure employees are trained to stock merchandise, engage customers, process retail orders, and are aware of company policies. Retail department managers plan shift schedules and delegate responsibilities to staff in order to help relieve some of the intense pressures of their position.
Oversee Customer Service
Retail managers are responsible for the majority of customer service activities that take place within their department. They keep a watchful eye on checkout lines to make sure they are not too congested and delegate employees as needed to make sure all customer services needs are attended to.
When stores receive new merchandise from vendors, retail department managers are responsible for checking items in for inventory. They log products, pricing, and invoices according to store operating procedures. Retail department managers help prevent theft by keeping products organized and accounted for.