Trantor Inc. jobs - Digital Analyst - Adobe Test and Target

Digital Analyst - Adobe Test And Target

Trantor Inc.
experience 4 Years
salary Salary not disclosed
qualification
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Posted: 4 Years ago
Views: 0
Applications: 0
Openings: 1

Job Description

Digital Analyst - Adobe Test and Target

Gurugram, Haryana, India

Why work at Trantor:

  • We value diverse perspectives and hire to enrich our teams with new ideas and perspectives.
  • Your learning is a top priority. We actively structure teams and projects to maximize individual growth and opportunities.
  • You are encouraged to communicate openly and share opinions irrespective of your role or designation..
  • Good work/life balance - We have strong work ethics towards our customers; at the same time we also value your life outside of work.
  • Many of us have worked together at previous companies, and choose to work together again and again because we respect one-another.

Requirements:

  • Align with client goals and requirements for optimizing their digital properties
  • Review, evaluate, execute upon hypothesis provided by global marketing team leaders
  • Support the client’s optimization program through the development and execution of A/B and multivariate tests
  • Configure, administer and operate Adobe Target to support activities/campaigns
  • Prepare project plans that list tasks, milestones, timelines, deliverables, dependencies and owners
  • Monitor the effectiveness of campaigns and iterate on the prescribed testing plan
  • Accelerate implementation and achieve ROI on the Adobe Target investment
  • Configure personalization elements in Adobe Target
  • Work with UX/UI teams to take finalized content for personalization or A/B testing
  • Build up a prioritized roadmap of testing ideas
  • Design and present test plans to clients
  • Manage the project by working closely with clients, developers and analysts on test production.
  • Analyze and present actionable insights to the clients
  • Produce test results analysis and recommendations documents

Desired Experience & Qualification:

  • Communicate analytics results and customer insights clearly and effectively
  • Actively seek to share knowledge within the team and across business
  • Spreading best practices to analytics and product teams
  • Manages/Mentors junior team members through training, project support, and career advice
  • Good to have A/B test creation (Implementation) experience using Adobe Target.
  • 5+ years of total content management and marketing experience with proficiency in AEM and any other CMS platform like Sitecore, WordPress etc.
  • Knowledge of content creation for the web, web publishing requirements and growing a social audience
  • Experience in other Adobe products would be an added advantage (e.g. Sitecatalyst, Adobe DTM, Adobe Campaign [Neolane], Scene7, Test Target)

Job Particulars

Role Others
Who can applyExperienced (4 Years)
Hiring Process Face to Face Interview
Employment TypeFull Time
Job Id253203
Job Category Others
StateHaryana
Country India

About Company

Trantor is a leading software services company headquartered in Menlo Park, CA. We deliver innovative technology solutions which enable our clients to achieve their business objectives at a reduced cost. We excel in internalizing our client's business processes and objectives. We create and/or deploy solutions which are focused, solve business problem(s) and achieve measurable results. Our commitment to excellence has led to extremely positive long-term working relationships with our clients and solution partners.

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