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Digital Marketing Analyst

NextEducation India Pvt Ltd.
Experience : Freshers
Education : Any Graduate
Location : Hyderabad
Posted on 20 Feb 20
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Job DescriptionLast Date 20 Apr 20
Digital Marketing Analyst -  Hyderabad

Job Description:

  • Creating & managing profitable digital marketing campaigns
  • Responsible for Lead Generation
  • Perform daily account management on Google AdWords, Yahoo, Bing, and Facebook Ads platform
  • Good hands-on Google Adwords & Facebook Ads
  • Considerable knowledge in Search Engine Optimization and HTML
  • Maintenance and monitoring of keyword bids, account daily and monthly budget caps, impression share, quality score, and other important account metrics
  • Manage and maintain updates for large keyword lists
  • Provide creative copy suggestions and graphical ad templates
  • Assist in the management of Display network placement lists on AdWords and through other contextual advertising platforms
  • Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals
  • Support the generation of new paid search campaigns, ad groups, and accounts and aid in the creation of new paid search marketing initiatives
  • Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives
  • Keep pace with search engine and PPC industry trends and developments
  • Monitor and administer web analytics dashboards, reports, and key reporting tools, and point out key areas of importance in accordance client goals
  • Monitor and evaluate search results and search performance across the major search channels
  • Communication to team and management on project development, timelines, and results
  • Work closely with the other team members to meet goals
  • Should be comfortable with excel and Data Analysis

Experience: 3 - 7
Job Type : Full Time
Interview Type : Face to Face Interview
Company Description
Founded in 2007, Next Education is a fast-growing, technology-driven company revolutionising the education system in India. Every day, our innovative products and solutions transform the lives of 10% of India’s private-school-going children.More than 12,000,000 students from various socio-cultural backgrounds study in 12,000 partner schools across the country.
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