Uppskills jobs - Digital Marketing Associate

·         Identify trends and insights

·         Allocate marketing investments 

·         Plan and direct marketing campaigns

·         Manage an organization's website and maintain it, keeping best practices in mind

·         Optimize content for the website and social media platforms

·         Work with various content formats such as blogs, videos, audio podcasts, etc.

·         Track the website traffic flow

·         Implement and analyze performance metrics

·         Measure and assess goals vis-à-vis ROI

·         Device experiments and conversion tests

·         Provide internal reports on a regular basis

·         Execute new and creative collaborations among technologies and platforms 

·         Analyzing data to determine marketing effectiveness and make adjustments as needed