Educomp Solutions Ltd jobs - Digital Marketing Business Intelligence
Digital Marketing Business Intelligence
4 Year
Salary not disclosed
Posted:
4 Years ago
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Applications:
Openings:
1
Job Description
Roles and Responsibilities
Skills: Digital Marketing, Business Intelligence, Reports, Google Tag Manager
Experience: 5.00-8.00 Years
Education: Master in Computer Application (M.C.A), Bachelor Of Computer Application (B.C.A), Master OF Business Administration (M.B.A), Bachelor Of Technology (B.Tech/B.E)
- Curate reports across digital, email and social metrics
- Pull past performance on digital analytics to establish benchmarking goals for integrated marketing plans
- Manage ad hoc reporting requests and compile requested data into a comprehensive narrative
- Develop and maintain functional dashboards to give teams and leaders across the organization the ability to access data quickly
- Create and maintain an archival process for all data and past analytics
- Compile and organize reports that analyze outcomes of marketing campaigns
- Analyze performance of advertising efforts on digital ads, Google, social, and email
- Develop strategies to amplify promotional reach, including building program affinities list and tracking user trends in digital ads
- Develop the tools needed to evaluate the website user experience, behavior, trends, and performance tracking to achieve organizational objectives
- Other duties assigned
- 5+ years of digital marketing, analytics, or related experience
- Proficient with Google Analytics
- Experience with Google Tag Manager
- Experience working with marketing, digital ads, and social media data (Google Ads, YouTube, Facebook, Instagram,Twitter)
- Experience with Business Intelligence tools and visualization software, like Google Data Studio, Tableau, MicrosoftBI
- Proficient in Microsoft Office (Word, Excel, PowerPoint, Outlook) and Google Suite (Docs, Drive, Sheets, calendars, etc.)
- Excellent data presentation skills and the ability to succinctly summarize key findings and effectively communicate with leadership and staff.
- Ability to juggle multiple deadlines at once and effectively prioritize work
- Highly organized and detail-oriented, with a passion for accuracy
- Ability to communicate effectively and efficiently whether written or verbal.
- Ability to work cross functionally and collaborate with associates and contributors across the organization
- Skilled in finding efficient ways to streamline and simplify generating reports
- Must be up-to-date on emerging and current technologies, reading industry trade publications and open to professional development
Skills: Digital Marketing, Business Intelligence, Reports, Google Tag Manager
Experience: 5.00-8.00 Years
Education: Master in Computer Application (M.C.A), Bachelor Of Computer Application (B.C.A), Master OF Business Administration (M.B.A), Bachelor Of Technology (B.Tech/B.E)
About Company
Educomp Solutions Ltd
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