Roles and Responsibilities
- Curate reports across digital, email and social metrics
- Pull past performance on digital analytics to establish benchmarking goals for integrated marketing plans
- Manage ad hoc reporting requests and compile requested data into a comprehensive narrative
- Develop and maintain functional dashboards to give teams and leaders across the organization the ability to access data quickly
- Create and maintain an archival process for all data and past analytics
- Compile and organize reports that analyze outcomes of marketing campaigns
- Analyze performance of advertising efforts on digital ads, Google, social, and email
- Develop strategies to amplify promotional reach, including building program affinities list and tracking user trends in digital ads
- Develop the tools needed to evaluate the website user experience, behavior, trends, and performance tracking to achieve organizational objectives
- Other duties assigned
Job Description
- 5+ years of digital marketing, analytics, or related experience
- Proficient with Google Analytics
- Experience with Google Tag Manager
- Experience working with marketing, digital ads, and social media data (Google Ads, YouTube, Facebook, Instagram,Twitter)
- Experience with Business Intelligence tools and visualization software, like Google Data Studio, Tableau, MicrosoftBI
- Proficient in Microsoft Office (Word, Excel, PowerPoint, Outlook) and Google Suite (Docs, Drive, Sheets, calendars, etc.)
- Excellent data presentation skills and the ability to succinctly summarize key findings and effectively communicate with leadership and staff.
- Ability to juggle multiple deadlines at once and effectively prioritize work
- Highly organized and detail-oriented, with a passion for accuracy
- Ability to communicate effectively and efficiently whether written or verbal.
- Ability to work cross functionally and collaborate with associates and contributors across the organization
- Skilled in finding efficient ways to streamline and simplify generating reports
- Must be up-to-date on emerging and current technologies, reading industry trade publications and open to professional development
Ensure data about marketing channels, customers and results is reported accurately and closely aligned to specific business needs.Serve as an organizational resource to identify, understand, and meet the analytical needs for digital platforms .
Skills: Digital Marketing, Business Intelligence, Reports, Google Tag Manager
Experience: 5.00-8.00 Years
Education: Master in Computer Application (M.C.A),Bachelor Of Computer Application (B.C.A),Master OF Business Administration (M.B.A),Bachelor Of Technology (B.Tech/B.E)
4 Years 
Salary not disclosed 
Safety Tips
How to get a Job early? Follow these tips
Jobs By Roles
Jobs By Cities
