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Digital Marketing Executive - Digital Marketing

Zapbuild Technologies Pvt. Ltd.

1 to 3 Years

Any Graduate, Any Post Graduate

Mohali

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Posted on 05 Jul 19

Job DescriptionLast Date 03 Sep 19

Digital Marketing Executive - Digital Marketing (4)

Location : Mohali (Punjab),India

Experience : 1 to 3 years

Skills : Digital Marketing, SEO, SMM, SMO, PPC

Job Qualification :

Develop and manage digital marketing campaigns.
Plan and monitor the ongoing company presence on social media-Twitter, Facebook, Instagram etc
Research products, services and current strategies to identify new opportunities.
Analyze web traffic metrics and suggest solutions to boost web presence.
Knowledge of Photoshop & Excel & PowerPoint is a plus
Define PPC strategy for a range of clients, including mobile and tablet campaigns.
Manage large scale PPC and shopping campaigns across Google and Bing and manage all paid search advertising campaigns.
Manage PPC and Paid Media campaigns across all social and retargeting networks.
Implement A/ B and multivariate testing to continuously improve ROI and performance.
Use key programs such as Google Adwords and Google Analytics to analyze and report on all PPC campaigns for all clients throughout the year.
Manage large scale PPC budgets for a range of clients.
Optimize all PPC activity, including bid management, copy writing and competitor benchmarking
Landing page testing and optimization.
Keep up to date with the latest developments and trends across PPC and Paid Media.

Job Role

Others

Job Type

Full Time

Interview Type

Face to Face Interview

Company Description

Zapbuild is an IT consulting and services provider, providing end-to-end consulting for global clients. Zapbuild has partnered with several start-ups to SME in building their next generation information infrastructure for competitive advantage. The Zapbuild portfolio of services includes legacy application maintenance, large application development, e-strategy consulting and solutions. The offshore Model of the company leverages talent and infrastructure to provide high quality, rapid time-to-market solutions.

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