Job brief :
• We are looking for a Digital Marketing Executive to assist in the planning, execution, and optimization of our online marketing efforts. Promoting products and services through digital channels is a complex procedure with great potential that becomes increasingly useful for companies such as ours.
• The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in digital marketing concepts and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.
Responsibilities :
• Assist in the formulation of strategies to build a lasting digital connection with consumers• Plan and monitor the ongoing company presence on social media (Twitter, Facebook, LinkedIn, Instagram, etc.,)
• Launch optimized online adverts through Google AdWords, Facebook, etc., to increase company and brand awareness• Be actively involved in SEO efforts (keyword, image optimization, etc.)
• Provide creative ideas for content marketing and update the website• Clothe collaborate with designers to improve user experience
• Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, GSC, etc.)
• Acquire, insight into online marketing trends and keep strategies up-to-date• Maintain partnerships with media agencies and vendors
Requirements and skills :
• Basic understanding of digital marketing concepts and best practices• Known to B2C social media, Google AdWords, and SEO/SEM
• Idea of ad-serving tools (e.g., Google AdWords, FB)
• Basic knowledge of web analytics tools (e.g., Google Analytics, etc.)
• Skills and interested in creative content writing
• Analytical mindset and critical thinking
• Excellent communication and interpersonal skills
• BSc/BA in marketing or relevant field
Share your updated CV.