Digital Marketing Executive

Job Description

As a Digital Marketing Executive, you will play a crucial role in planning, executing, and optimizing our online marketing efforts. Your expertise in digital marketing concepts and practices will contribute to our company’s growth and brand visibility. If you’re passionate about marketing and technology, this role is perfect for you!

Responsibilities

Formulating Strategies: Assist in creating strategies to establish a lasting digital connection with consumers. Plan and monitor the company’s presence on social media platforms (such as Twitter and Facebook).
Online Advertising: Launch optimized online advertisements using platforms like Google AdWords and Facebook to enhance company and brand awareness.
Content Marketing: Prepare online newsletters and promotional emails, distributing them through various channels. Provide creative ideas for content marketing and contribute to website updates.
User Experience Enhancement: Collaborate with designers to improve user experience on our digital platforms. Stay informed about online marketing trends and keep strategies up-to-date.
Partnerships: Maintain relationships with media agencies and vendors.

Requirements and Skills

Experience: Proven experience as a Digital Marketing Executive or in a similar role.
Digital Marketing Knowledge: Excellent understanding of digital marketing concepts and best practices.
Social Media and Advertising: Familiarity with B2C social media, Google AdWords, email campaigns, and SEO/SEM.
Ad Serving Tools: Working knowledge of ad serving tools (e.g., DART, Atlas)..
Content Writing: Skills and experience in creative content writing.
Analytical Mindset: Ability to think analytically and critically.
Communication: Excellent communication and interpersonal skills.
Education: BSc/BA/BCOM/BBA in marketing or a relevant field.

AlfaRecruit is a leading HR outsourcing company that offers a comprehensive range of services and solutions to cater to the needs of both employers and job seekers. We have over 10 years of experience in the recruitment industry and a team of passionate and professional experts who are ready to assist you with your HR needs.

Whether you need help with writing a resume, preparing for an interview, finding the right candidates, or managing your career, we have the expertise and resources to help you. We also use advanced technology and data analytics to match you with the best opportunities and optimize your results.