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We are looking for a Digital Marketing Manager who will be a part of the Marketing team to take the lead in developing successful, long-term digital marketing strategies. Excellent digital marketing skills, the ability to think strategically and creatively are a must for this role, as creating and optimizing high-performing ads and its measurement will be among key responsibilities.
Preferred Experience
● 1+ years of experience in a similar role with a proven track record
● Must have paid media channel expertise
● Experience in a startup or entrepreneurial venture.
Key Responsibilities:
● Strategic
○ Build a strong digital marketing strategy to help Scaler reach its target audience at scale to deliver growth at optimum costs
○ Strategize, plan and execute best-in-class campaigns across platforms including Google, Facebook/Instagram Ads, YouTube, and LinkedIn etc
○ Create & drive strategy with the right prioritisation of initiatives to deliver the highest returns on marketing spends
○ Own performance marketing budgets and business results
● Technical
○ Build a digital marketing portfolio which is agile in nature to meet dynamic business needs
○ Create, execute and optimise campaigns end-to-end
○ Build a pipeline of multiple experiments in digital marketing to drive growth to bring CAC down with a steady focus on quality user growth
● Analytical
○ Analyze user funnels and optimize it for maximum conversion
○ Continuously track and measure campaign level, ad-set level and ad level performance and come up with actionable insights
○ Drive and track KPIs like revenue, conversions, CPA, CPI, etc. on daily basis and prepare performance reports
○ Acquire insights about online marketing trends in the industry, best practices and keep strategies up-to-date to optimize spend and performance
● Cross-team Collaboration
○ Work with the design and content teams to develop best-in-class marketing campaigns optimised for conversion, relevance and customer preferences
○ Collaborate with internal stakeholders on campaign production schedules, modify activity and notify stakeholders of relevant outcomes, fluctuations and plans
Fresher 
Bangalore 8,000 - 20,000 Per Month Fresher Hyderabad,Bangalore,Chennai 25,000 - 30,000 Per Month 1 to 2 Years Bangalore 25,000 - 30,000 Per Month 2 to 4 Years Hyderabad,Bangalore,Mumbai 30,000 - 35,000 Per Month Fresher Ahmedabad,Bangalore,Pune 20,000 - 45,000 Per Month Fresher Bangalore 15,000 - 30,000 Per Month Fresher Hyderabad,Bangalore,Chennai 20,000 - 35,000 Per Month 0 to 2 Years Bangalore,Mumbai,Pune 20,000 - 25,000 Per Month Fresher Bangalore 25,000 - 45,000 Per Month 3 to 4 Years Bangalore 30,000 - 60,000 Per Month Fresher Bangalore 30,000 - 60,000 Per Month 1 to 3 Years Bangalore 30,000 - 60,000 Per Month 1 to 4 Years Bangalore 20,000 - 25,000 Per Month 2 to 4 Years Bangalore 20,000 - 25,000 Per Month Fresher Bangalore 20,000 - 25,000 Per Month 
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