WE ARE LOOKING FOR SOMEONE WHO WILL BE WORKING ON LEAD GENERATION (B2B AND B2C) THROUGH DIGITAL MARKETING BY RESEARCH AND CONTENT GENERATION, EMAIL MARKETING, AND DATABASE GENERATION. DESIRED CANDIDATES SHOULD HAVE EXCELLENT COMMAND OF THE ENGLISH LANGUAGE- BOTH WRITTEN AND VERBAL.
• Development of brand awareness and online reputation
• Research and develop content for marketing collaterals
• Designing marketing collaterals with the help of third party vendor
• Handling social media accounts
• Creating a regular marketing schedule and syncing marketing activities
• Identifying new target audience, research and growing the email marketing database
• Create, update and manage email marketing database for lead generation
• Executing email marketing campaigns
• Setting up and optimizing company pages within each platform to increase the visibility of the company’s social content
• Continuously improving by capturing and analyzing the appropriate social data/metrics, insights, and best practices, and then acting on the information
• Updating company websites to adhere to the current design standards
•EO optimization through the website, blogs, portals, etc.(PREFERABLE)
• Compiling reports for management showing results (ROI)
Requirements:
Proven working experience in SMM and Email Marketing
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
Up-to-date with the latest trends and best practices in online marketing and measurement
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