JOB DESCRIPTION
Responsibilities
1.Assisting in the formulation of strategies to build a lasting digital connection with consumers
2. Planning and monitoring the ongoing company presence on social media
3. Launching optimised online advertisements to increase company and brand awareness
4. Assist in the formulation of strategies to build a lasting digital connection with consumers
5. Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
6. Launch optimised online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
7. Be actively involved in keywords, image optimization etc.
8. Provide creative ideas for content marketing and update website
9. Acquire insight in online marketing trends and keep strategies up-to-date
Requirements and skills
1. Proven experience as Digital Marketing Executive
2. Excellent understanding of digital marketing concepts and best practices
3. Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
4. Skills and experience in creative content writing
5. Analytical mindset and critical thinking
6. Excellent communication and interpersonal skills
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