Job Brief: Marketing manager responsibilities include tracking and analyzing the performance of advertising campaigns, managing the marketing budget and ensuring that all marketing material is in line with our brand identity. To be successful in this role, you should have hands-on experience with web analytics tools and be able to turn creative ideas into effective advertising projects. A candidate who have 1 to 3 years of exp in Digital Marketing with hands-on exp with PPC, SEO, SMO, Google Analytics, Google Adwords, Wordpress and other related tools, etc. Responsibilities :
Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door.
Deploy successful marketing campaigns and own their implementation from ideation to execution.
Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis.
Produce valuable and engaging content for our website and blog that attracts and converts our target groups.
PBOPlus is a niche management consulting firm based out of Delhi. We help our clients in process optimization, revenue enhancement, cost reduction and other services through ERPs that are internally developed by our IT developers. PBOPlus has an automation and robotics division which specializes in making bots and machines to serve various client requirements.