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Digital Marketing Executive

Markiverse Media Pvt Ltd
Freshers
Job is expired
Posted on 14 Mar 19
Job DescriptionLast Date 17 Mar 19

  • social media marketing : developing a distinct online presence by attracting high numbers of internet followers through social media channels such as Facebook, Twitter, YouTube, LinkedIn and Instagram.
  • search engine optimisation (SEO) : developing strategies to increase number of visitors to a website by getting high-ranking placements in search results.
  • pay per click (PPC) campaigns : sponsored online advertising paid for by the business to appear alongside non-paid search results.
  • mobile marketing : includes app-based, in-game, location-based and SMS marketing.
  • affiliate marketing : where a business allows other businesses (affiliates) to sell products on their website. The affiliate is paid commission for each customer brought to the website by their own marketing strategies.
Responsibilities:
  • creating and uploading copy and images for the organisation's website;
  • writing and dispatching email marketing campaigns;
  • providing accurate reports and analysis to clients and company management to demonstrate effective return on investment (ROI);
  • researching new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums;
  • coordinating/designing website banners and assisting with web visuals;
  • conducting key word research and web statistics reporting;
  • contributing to social media engagement and brand awareness campaigns;
  • using web analytics software to monitor performance of client websites and make recommendations for improvement;
  • publishing company and industry blogs and managing e-communications;
  • assisting with paid media including liaising with digital advertising agencies;
  • keeping up to date with current digital trends;
  • managing the contact database and assisting with lead generation activities;
  • running a digital online newsletter

Job Type

Interview Type

Face to Face Interview

Company Description

Markiverse is a leading digital marketing agency based in India, specializing in performance marketing and sales enablement. We help brands build, rediscover or reignite their identities in a dynamically changing digital world. We capture and translate ideas into powerful messages that get noticed on the web, leading to superior positioning, improved market traction and qualified lead generation.

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