Roles & Responsibilities –
• Editing and writing skills: You need to devise and edit content for various digital platforms. Writing blog posts may well be an integral part of the job.
• Speaking skills: These will mainly be deployed internally. You will need to be able to explain coherently to others, who may not be familiar with the medium, how digital technologies work and what their marketing application is.
• Video editing skills: Website and social media content will not just be text but frequently visual as well.
• Web development skills: A digital marketing executive is not a software developer, but you will need a sound knowledge of Word press and HTML/JavaScript, strong knowledge of search engine optimization.
• Project management skills: Digital marketing executives also need to be good at handling time-sensitive projects and working to deadlines.
• Lead Generation: Fetch the leads from the different social media platforms.
Qualification –
• Any Bachelors degree.
• Experience / Certificate in digital marketing is required.
• Experience or a qualification in graphic design would be an add.
Skills-
• Creative Thinker.
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