- Plan and implement the
overall SEO strategy [On page, Off page, and tech SEO]
- Send out link-building campaigns to acquire links
for important pages.
- Track and report analytics.
- Create and manage inbound marketing strategies.
- Analyze the competition and provide suggestions
for improvement.
- Manage the company\'s social media accounts.
- Manage and improve the website and social media
content.
- Plan for and execute content marketing strategies.
- Keyword generation.
- Analyze and fix SEO issues on websites.
- Keep updated with the latest industry trends and
ensure that the company is in front of the industry developments.
Skills required:
Proven SEO experience.
Knowledge of ranking factors and search engine
algorithms.
In-depth experience with using Google Analytics,
Ahrefs, Semrush, Google Webmaster & Bing Webmaster tools.
Up to date information on industry trends.
Content writing skill is an added advantage.
Basic knowledge on HTML & CSS.