The ideal candidate is a hard-working team player who will play a critical role in creating original digital content across various social media platforms.
Responsibilities
1. Manage digital campaign content and must be hands-on across the entire gamut of digital marketing (SEO, SEM, Social Marketing, Blog writing, Content Marketing, Mobile Marketing, Viral Marketing, Inbound Marketing, affiliate marketing etc).
2. Promote the company's online presence by exploiting the use of search engine optimization, social media, and contextual advertising.
3. Content Writing - Create, manage and grow the brand through social media marketing platforms, websites, and offline marketing by developing compelling content for various languages, markets, platforms, and learners.
4. Develop attractive marketing initiatives including events, partnerships, promotions, campaigns and loyalty, etc.
5. Track, report, and analyze website analytics and campaigns.
6. Work with the in-house team to implement UI changes and layout optimizations.
7. Implement Graphic Designs for all the social media promotions.
8. Work with our planting partners in different projects to create stories of the rural livelihood enhancement from our interventions
9. Create impactful reports, monthly newsletters, and annual reports for our retail and corporate customers.
Qualifications
• Prior experience in digital media marketing and email marketing is a must (minimum 2 years)
• Excellent English Communications
• Expertise in multiple tools required by digital marketing (MS office, Photoshop, Canva, Mailchimp etc.
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