Job Title: Digital Marketer
Salary Range: Rs12,000 - Rs18,000 per annum
Job Type: Full-time
Experience Level: 1 year
Job Description:
We are seeking a skilled Digital Marketer with a minimum of 1 year of professional experience in digital marketing. As a Digital Marketer at Digiconiq, you will play a crucial role in driving our clients' online presence, increasing brand visibility, and achieving marketing objectives across various digital platforms.
Key Responsibilities:
SEO (Search Engine Optimization):
- Conduct keyword research and on-page optimization to improve website rankings.
- Implement technical SEO best practices.
- Monitor and analyze website performance using tools like Google Analytics and SEO software.
- Develop and execute SEO strategies to increase organic traffic.
Google Ads (PPC):
- Create and manage Google Ads campaigns.
- Conduct keyword research and optimize ad copy.
- Monitor and analyze campaign performance, making adjustments to improve ROI.
- Stay updated on Google Ads best practices and industry trends.
Social Media Advertising:
- Develop and execute paid social media advertising campaigns on platforms like Facebook, Instagram, Twitter, and LinkedIn.
- Create engaging ad creatives and ad copy.
- Monitor and optimize campaigns for better reach and conversion.
- Stay informed about social media advertising algorithms and changes.
Content Writing:
- Produce high-quality, engaging, and SEO-optimized content for websites, blogs, and social media.
- Create compelling ad copy and landing page content.
- Collaborate with the content team to ensure content aligns with marketing goals.
Analytics and Reporting:
- Generate regular reports on campaign performance and present findings to clients.
- Use data-driven insights to make recommendations for improvements.
Qualifications:
- Minimum of 1 year of professional experience in digital marketing.
- Proficiency in SEO techniques, Google Ads, and social media advertising.
- Strong content writing and editing skills.
- Knowledge of Google Analytics and other digital marketing tools.
- Analytical mindset and the ability to interpret data to drive decisions.
- Up-to-date with industry trends and best practices.
- Excellent communication and teamwork skills.