Digital Marketing Executive

Railmeal
Experience : Freshers
Education : Other Graduate
Location : Patna(Gandhi Maidan)
Per Month: Rs. 12,000 - Rs. 20,000
Posted on 11 Nov 19
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Job DescriptionLast Date 09 Jan 20

Responsibilities

  • Assist in the formulation of strategies to build a lasting digital connection with consumers
  • Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
  • Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
  • Be actively involved in SEO efforts (keyword, image optimization etc.)
  • Prepare online newsletters and promotional emails and organize their distribution through various channels
  • Provide creative ideas for content marketing and update website
  • Collaborate with designers to improve user experience
  • Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
  • Acquire insight in online marketing trends and keep strategies up-to-date
  • Maintain partnerships with media agencies and vendors

Requirements

  • Proven experience as Digital Marketing Executive or similar role
  • Excellent understanding of digital marketing concepts and best practices
  • Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
  • Working knowledge of ad serving tools (e.g., DART, Atlas)
  • Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
  • Skills and experience in creative content writing
  • Analytical mindset and critical thinking
  • Excellent communication and interpersonal skills
    Job Type: Full-time

Experience:

  • work: 2 year (Preferred)
  • total work: 2 years (Preferred)
  • Digital Marketing: 2 years (Preferred)
  • digital marketing campaign: 2 years (Preferred)
Job Type : Full Time
Interview Type : Face to Face Interview, Telephonic Interview
Company Description

RailMeal was incorporated on 22nd January 2019, and we are a unit of KVAS Softech Private Ltd. in a short span of time, we have given a new concept of ordering and eating food in Indian trains. We are a team of committed and young individuals who have sworn to make the journey of the passengers in train an enjoyable one. We cater them with high-quality, fresh, and mouth-watering cuisines from the quality checked restaurants across the country.

We are associated with trust and integrity quotient for our valued customers. The main aim and mission of our company is to provide the passengers with high-quality food choices right at their seat in the train. We ensure that our association with quality restaurants and eating joints has been finalised to make hygienic food available to the customers. A wide spectrum of cuisines like North India, South Indian, Chinese, and Italian, Vegetarian and Non-Vegetarian delicacies is a part of our menu.

We aim to make the train journey memorable one for our valued customers by providing them with service which is unparallel in the related industry. We have a strong network and co-ordination in diverse stations across the country to ensure that our customers get fresh food right at their seat.

The procedure is very simple. The passenger has to make an online booking for the cuisine and restaurant of their choice. The PNR number or train details should be mentioned. We accept both online payment and cash on delivery. The food reaches the station as per the directions of the customers and vendor catering to the requirements of the passenger will provide 100% hygienic food.

So the worry of eating tasteless and unhygienic food is replaced with high-quality well-packaged food at tour seat. We have the technology to track the real-time status of the train as per the details of the train, the delivery is made. We never miss the time-bound food deliveries and aim to continuously provide our valued clients with the best services.

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