Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.
Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
Design, build and maintain our social media presence
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Evaluate important metrics that affect our website traffic, service quotas, and target audience.
Requirements:
Bachelor’s degree in Marketing or relevant field.
In-depth knowledge of various social media platforms, best practices, and website analytics.
Highly creative with excellent analytical abilities.
Outstanding communication and interpersonal skills.
Up-to-date on the latest trends and technologies in digital marketing.
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