DigiChefs jobs - Digital Marketing

The following shall be the job responsibilities:

1. Perform daily account management of pay per click accounts on Google AdWords, Bing, Facebook, LinkedIn and other advertising platforms for a variety of clients
2. Assist in the maintenance and monitoring of keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics
3. Manage and maintain updates for large keyword lists
4. Assist in the management of display network placement lists on AdWords and through other contextual advertising platforms
5. Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search and creative copy suggestions and graphical ad templates in accordance with client goals
6. Support the generation of new paid search campaigns, ad groups, and accounts and aid in the creation of new paid search marketing initiatives
7. Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives
8. Keep pace with search engine and PPC industry trends and developments
9. Monitor and administer web analytics dashboards, reports, and key reporting tools, and point out key areas of importance in accordance client goals
10.Monitor and evaluate search results and search performance across the major search channels

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