Selected intern's day-to-day responsibilities include:
1. Strategize, execute, monitor, and manage campaigns across multiple platforms such as Google Adwords, Facebook Ads Manager, and Google Shopping Ads
2. Oversee growth in performance to meet clients' business goals and strategies
3. Manage the platform's daily budgets, billing reconciliation, and spend pacing in adherence to allocations and desired return
4. Map ad formats to advertising objectives
5. Plan and Optimize landing page testing
6. Report on key performance indicators and lead generation initiatives
7. Create eye-catching and informative pay-per-click text ads as well as continuously implement text ads - A/B testing
8. Collaborate with marketing teams to discover, and test data-driven ways to optimize performance
9. Build Budget Recommendations & media plans
10. Document campaign evolution to monitor the overall performance and identify best practices
11. Present account reviews internally as well as to clients over client reporting calls
12. Explore new opportunities to grow campaigns more efficiently and effectively
13. Ensure a data-led approach to all activity, creating a clear test & learn the strategy
Requirement:
1. Proficient in deriving insights from data, fluent in understanding data and sharing inferences
2. Proficient with Google Sheets, Google Docs & Google Slides
3. Knowledge and experience in retargeting/remarketing
Skill(s) required
Facebook AdsGoogle AdWordsGoogle Analytics
Who can apply
Only those candidates can apply who:
1. are available for full time (in-office) internship
2. have relevant skills and interests
Perks
Letter of recommendation Informal dress code 5 days a week
Number of openings
6