About the internship
Perform daily account management and of pay per click accounts on Google AdWords, Yahoo, Bing, and other search platforms
Developing strategies to improve various metrics and ROI. Assist in the maintenance and monitoring of keyword bids, account daily and monthly budget caps, impression share, quality score, and other important account metrics.
Manage and maintain updates for large keyword lists.
Create and manage bulk operations/automatic rules for bid adjustments to optimize budget utilization
Provide creative copy suggestions and graphical ad templates
Assist in the management of Display network placement lists on AdWords and through other contextual advertising platforms.
Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search
Support the generation of new paid search campaigns, ad groups, and accounts and aid in the creation of new paid search marketing initiatives
Generate weekly and monthly reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives
Keep pace with search engine and PPC industry trends and developments
Monitor and administer web analytics dashboards, reports, and key reporting tools, and point out key areas of importance in accordance goals
Skill(s) required
Google AnalyticsGoogle AdWordsMS-Excel
Who can apply
Only those candidates can apply who:
1. are available for full time (in-office) internship
2. can start the internship between 14th Jul'20 and 18th Aug'20
3. are available for duration of 3 months
4. have relevant skills and interests
Perks
Certificate Letter of recommendation Informal dress code 5 days a week
Number of openings
1
Certificate: Will be provided at the end of the Internship