Digital Marketing Manager jobs in Hyderabad at Zessta Software Services Pvt.Ltd.

Digital Marketing Manager (Hyderabad)

Department: IT

Responsibilities :

Design, Build & Mange the Marketing Strategies and Programs to support sales, branding and lead generation across different channels (Social, Email & Offline).
Develop business cases for marketing programs at the proposal stage.
Develop customized saved searches for shared business user usage and to support integration needs
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Partner with creative teams and other internal stake holders.
End-to-end ownership of all digital marketing activities in the company.

Skills and Experience:

Strong knowledge and experience in Social/LinkedIn sales and marketing
Communicate with prospects through personalized emails, In-mails or messages on LinkedIn
Market research - Perform thorough market research to identify key platform and demographics to focus on.
Should be capable of giving Product Demos, Capability Introductions to prospects.
Experience in running PPC, SEO, SMM, Google apps and Affiliate programmes.
Competent to do qualitative assessment of content / creatives
Ability to travel as necessary.
Marketing automation capabilities.

Education: Bachelors or Masters from premier Institutes preferred .

Established in 2011, our expertise lies in devising holistic and end-to-end solutions in contemporary technologies to help businesses bring their ideas into reality. From our inception we have been fortunate to have partnered with pioneering start-ups, leading enterprises and some of the world's largest technology brands. Over the past six years we have been able to establish a strong foothold in the Smart solutions space and have devised best in-class solutions for different sectors including healthcare, entertainment, life-sciences, banking and financial services.