The Digital Marketing Manager is responsible for the company's digital marketing strategy.
They are responsible for both the execution and optimization of the company's digital marketing efforts.
This includes, but is not limited to, website content, SEO, PPC, social media, and email marketing.
They will work with the Sales team to develop and execute conversion-focused campaigns that generate inbound leads and increase customer retention rates.
Responsibilities:
Manage all aspects of digital marketing including website content, SEO/SEM, PPC/SEM, social media, and email
Develop conversion-focused campaigns that generate inbound leads and increase customer retention rates
Work with Sales to develop inbound lead generation campaigns
Develop website content with knowledge of best practices for web copywriting and design
Optimize websites for organic search traffic by conducting competitor research and keyword research
Monitor web analytics including Google Analytics
Track ROI from all digital channels through a variety
Salary Range(In Rupees): 12000-15000
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