We're on the hunt for a Digital Marketing Specialist to join our fabulous team in #Bhubaneswar.
someone to run our marketing campaign, who really likes connecting with people and making
them feel special. Someone who values engagement over perfection.
The role will be focused on supporting the delivery of our new email marketing system,
managing paid campaigns to grow our brand presence in India, the UK, and the Middle East, and
optimizing digital performance across channels.
Job description :
1. Work on Facebook, LinkedIn, Twitter and similar platform: Identify potential target on
various social/digital media platform, develop strategies, implement and execute a plan to
achieve required results (reach, members, connections, followers, etc.),run paid campaigns
on social media, ability to advise on social media technologies and data-driven insights,
Drive to promote innovation in the social space and to sell ideas.
2. Content development: Develop info-graphics, audio-visual content requires to post on
various social/digital marketing platform, review existing content and modify to suit the requirement, sub-editing/proofreading skills and ability to work to a style and brand guide
3. Website: Work on keywords, SEO, SEM for getting website traffic through organic and
inorganic way, increase repeat visitors on website engagement, regularly post blogs on the
website, handle website-related SEO part independently
Expert with Google Analytics, and should have the working knowledge of Google Tag
manager and other 3rd party implementation, Ad-Fraud management tools. Understand
well the On-Page and Off-Page SEO and compliment Digital Acquisition accordingly
Understand & be able to implement Email Marketing, Content Marketing & Social Media
Marketing
4. Email campaigning: Bulk mailing with the SMTP server, develop content for email campaigning, run email campaigning successfully, drive traffic on website through email
campaigning