Research advertising trends
Research competitors’ pricing and products
Decide on appropriate placement of ads
Determine what content will reach customers
Develop projects to create content
Publish digital marketing content online
Implement email marketing campaigns
Analyze digital data to draw key recommendations around website optimization
Conduct social media audits to ensure best practices are being used
Maintain digital dashboard of several different accounts
Coordinate with sales team to create marketing campaigns
Prepare emails to send out to customers
Monitor key online marketing metrics to track success
Create and maintain online listings across e-commerce platforms
Ensure that the brand message is consistent
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