Keep up to date with emerging fashion trends as well as general trends relating to fabrics, colours and shapes
Plan and develop ranges, often based on a theme
Work with others in the design team, such as buyers and forecasters, to develop products to meet a brief
Liaise closely with sales, buying and production teams on an ongoing basis to ensure items suit the customer, market and price points
Understand design from a technical perspective, i.e. producing patterns and technical specifications for designs
Visit trade shows and manufacturers to source, select and buy fabrics, trims, fastenings and embellishments
Adapt existing designs for mass production
Develop a pattern that is cut and sewn into sample garments and supervise the creation of these, including fitting, detailing and adaptations
Oversee production
Negotiate with customers and suppliers
Showcase your designs at fashion and other trade shows
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