Soch Group jobs - Growth Hacker

Candidate must understand Indian landscape with reference to Digital, E-commerce and Category management.

Must actively leverage data to create customer personas, streamline processes, improve revenues and minimize costs and expenditures where possible. Finding these actionable gold nuggets is, by itself, a full-time job.

At least 7 years of dedicated hands-on experience with the likes of online stores, E-commerce, Google, & Google Analytics / Google Tag Management (GTM) and Google Webmaster Tools (GWT).

Experience of Automated marketing tools like COD verification, Chatbot and email marketing tools

Social Media Organic and Paid Promotions - Facebook, Instagram, LinkedIn

Marketplaces - Must be a topper with AMAZON FBA processes across multiple warehouses. Experience of new product listing/modifications, product featuring, ads/banners, Brand Store, A+ pages, AMS operations, ad campaigns, Knowledge of Amazon’s A9 Algorithm, stock and operationally savvy with the cross-border FBA listing, related Amazon dashboards and compliances. Must have knowledge and experience of Flipkart and other marketplaces also beyond Amazon.

Ideally must be exposed to F&B, Beauty, FASHION brands and performance marketing activities associated with them; from influencers to increasing watch time amongst audiences. Experience in consumer internet orgs with fast-paced and accelerated growth trajectories is a plus.

Must be able to deliver data-driven sales growth and not just brand awareness. You must enable deeper renewal affinity and engagement.

Ideally strategically and operationally involved with Acquisition, Behaviour, and Outcome metrics which constitute Marketplaces and Owned and operated website. Knowledge of Shopify functional nuts and bolts would be the added advantage.

Develop strategic monthly plans with consumer insights, PR, creative supports, and present monthly e-commerce results and projections to management in terms of income and expense statements.