This is the entry-level job for digital marketers. The profile is pretty
generic which includes working on all the aspects of digital marketing.
Trawex is looking for a result-driven SEO Executive to be responsible for developing optimized web content. The SEO Executive's responsibilities include working closely with the marketing team for developing new leads to achieve SEO objectives, measuring the success of SEO and assisting with the maintenance of the website's architecture to ensure user friendliness. Job Description: The primary focus of the SEO/SEM professional is to provide the strategy and technical expertise that is required to achieve a strong presence on the search engines, increase qualified search engine traffic and online sales or lead generation for clients. • Conducting on-site and off-site analysis of web SEO competition. • Using Google Analytics to conduct performance reports regularly. • Creating high-quality SEO content. • Assisting with blog content. • Leading keyword research and optimization of content. • Keeping up-to-date with developments in SEM • Managing PPC campaigns, monitoring reports. • Writing SEO copy for the website. • Measuring the performance of campaigns through web analytics tools (GoogleAnalytics, WebTrends, etc.). • Managing and updating social media platforms. • Keeping up-to-date with trends in social media. • Creating innovative content. SEO Executive Responsibilities: • Developing and manage digital marketing campaigns • Manage organization’s website • Optimize content for the website and social networking channels such as Facebook, Twitter, Instagram, Google Plus, etc • Track the website traffic flow and provide internal reports regularly • Fix any error in online content and arrange webinars and webcasts • Attend networking events and product launches. • Identify new digital marketing trends and ensure that the brand is in front of the industry developments. • Work on SEO of the website pages. • Edit and post content, videos, podcasts, and audio content on online sites. • Promote company’s product and services in the digital space. • Execute social media efforts to improve KPIs, likes, shares, tweets, etc. • Creating and executing SMS, and email-based marketing campaigns.
Trawex is an international travel technology and travel software company and we serve travel companies from 50 countries across four continents. trawex platform is powered by 100+ suppliers acroos flight, hotels, car, sightseeing, vacations and other ground services.