Business generation and relationship building with existing and new B2B clients, corporates – taking the responsibility of the total revenue target of the hospital.
Responsible for brand promotion through media, PR, communication, outdoor campaign and other activities.
Identifying referral centers to increase the referral business.
Developing and Implementing marketing strategies – health awareness lectures, health screening camps, health shows, value added services and efforts to position the brand, as the preferred healthcare services provider.
Crafting an effective communication to the target audience (both internal & external) and disseminating the same using different media such as email, print, web, newsletter, etc.
Conceptualizing, planning, developing &coordinating - designing of marketing collaterals (such as corporate brochure, flyers, service brochure) managing web content, social and other digital platforms.
To work with cross-functional team for horizontal and vertical integrations, to provide more-convenient, more-effective, less-expensive patient focused healthcare delivery.
Ahana Hospitals existence is the result of a burning commitment and undying passion to work for persons affected by neuropsychiatric problems, with its steadily growing presence as a principal neuropsychiatric centre in Tamil Nadu for the past 7 years. Its strategic pairing of exceptional medical care and rehabilitation program has helped in establishing itself as a pioneer in providing premium neuropsychiatric services in India.