Rialtes Technologies jobs - Market Research Analyst

Market Research Analyst ( 0- 6 Months )

Positions - 2

We are looking for a Market Research Analyst to understand customer preferences and statistical data in order to support customers during their decision-making process regarding product designs, prices and promotions. The successful market researcher will be able to analyze autonomously qualitative data, trends, strategies and competition aiming at increasing competitiveness.

Responsibilities

·       Collect data on consumers, competitors and marketplace and consolidate information into actionable items, reports and presentations

·       Understand business objectives and design surveys to discover prospective customers’ preferences

·       Compile and analyze statistical data using modern and traditional methods to collect it

·       Perform valid and reliable market research SWOT analysis

·       Interpret data, formulate reports and make recommendations

·       Use online market research and catalogue findings to databases

·       Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales and methods of operation

·       Evaluate program methodology and key data to ensure that data on the releases are accurate and the angle of the release is correct

·       Remain fully informed on market trends, other parties researches and implement best practices

Requirements

·       Proven Market Research Analysis experience

·       Ability to interpret large amounts of data and to multi-task

·       Strong communication and presentation skills

·       Excellent knowledge of statistical packages (SPSS, SAS or similar),databases and MS Office

·       Search engines, web analytics and business research tools acumen

·       Familiarity with CRM programs

·       Adequate knowledge of data collection methods (polls, focus groups, surveys etc)

·       Working knowledge of data warehousing, modelling and mining

·       Strong analytical and critical thinking

·       BS degree in Statistics, Marketing or related field