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Marketing Executive

Starcom Information Technology Limited
Experience : 1 to 3 Years
Education : BBA/BBM, MBA/PGDM, B.Com
Location : Bangalore
Posted on 01 Aug 19
Job DescriptionLast Date 30 Sep 19
Marketing Executive

Employment : Permanent

Job Location : Bangalore

Experience : 1-3 Years

Qualification : B.B.M/B.Com / MBA

Primary Responsibilities :

  • Lead generation activities for positioning products.
  • Creating presentations, proposals and other marketing materials.
  • Plan and execute social media marketing initiatives like Facebook, LinkedIn & Twitter.
  • Planning, preparing and executing E-mail marketing campaigns.
  • Updating and maintaining all corporate content on company website
  • Organizing & coordinating marketing events, corporate events and trade shows
  • Engage with Sales & marketing and communication activities
  • Support business development team in their sales activities
  • Coordinate creatively for corporate marketing
  • Manage digital corporate advertising campaigns
  • Develop required sales presentations and marketing collateral
  • Develop monthly marketing newsletter and reports
  • Coordinate production of print materials and brochures
  • Coordinate creation and distribution of all corporate/client communications
  • Maintaining continuous relationship with clients
Knowledge, Skills, Abilities and Experience :

  • Considerable knowledge of marketing concepts including content, digital, social and email strategies and business-to-business acumen.
  • Demonstrated understanding of marketing concepts/processes related to driving awareness and leads with channel partners.
  • Experience working directly with channel partners.
  • Prior business-to-business (B2B) marketing experience in a lead generation capacity, preferably in the IT software space.
  • Strong written, verbal, and visual communication skills, with the ability to effectively communicate with a wide variety of audiences.
  • Excellent analytical, organizational, and creative problem-solving skills.
  • Ability to work independently or part of a team.
  • Good organizational, project management and facilitation skills.
  • Excellent understanding of marketing communication concepts and sound proficiency in key internal and external software applications.
  • Ability to understand and translate complex technical information to internal and external audiences.
  • Solid analytical abilities and data-driven decision making.
  • Typically requires 1-3 years of experience in marketing, relationship development, or sales within the business-to-business or technology industry.
Job Type : Full Time
Interview Type : Face to Face Interview
Company Description
Starcom Information Technology Limited, ( BSE: 531616 ),HQ in Bangalore, India is a leading provider of expert Data Quality, Master Data Management, Business Intelligence & Data Analytics Products and Services. The Global clientele rely on Starcom for end to end solutions to manage their Overall Data quality and MIS / Business Intelligence programs.

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