Job Summary
- Marketing executives develop and oversee marketing campaigns to promote products and services.
- The role of a marketing executive can encompass creative, analytical, digital, commercial and administrative responsibilities.
- The details of the role will vary depending on the type and size of employer, as well as the industry. Executives are likely to work closely with other employees in areas such as advertising, market research, production, sales and distribution.
Responsibilities and Duties
- Conceiving and developing efficient and intuitive marketing strategies
- Organizing and oversee advertising/communication campaigns
- devising and presenting ideas and strategies
- promotional activities
- compiling and distributing financial and statistical information
- create awareness of and develop the brand you're marketing
- communicate with target audiences and build and develop customer relationships
- maintain and update customer databases
Required Experience, Skills and Qualifications
Minimum graduation is required and MBA candidates can also apply.
- communication and interpersonal skills
- customer-facing skills
- the ability to think strategically
- the ability to think strategically
- teamwork and the ability to foster good working relationships
- influencing and negotiation skills